The entire business world has been turned upside down and it is consequently time to look at a lot of old ideas and question them. One misconception that many people have is that cruises are only for personal pleasure. Au contraire mon frère, cruise meetings are certainly in style these days. Consider the following reasons:

• Employees are jumping ship and starting their own firms more than ever. Why? Because the pressures of having to do more with less and no raise in sight is driving them to such acts. Would it hurt to schedule a business cruise meeting instead of a landlocked hotel meeting? The results could save employees.
• Businesses are having to do more with less, and cruise meetings are all about more for less. More unlimited food, more entertainment options, more meeting rooms with unparalleled views, and more unique situations in which to get the creative juices flowing, all for a price that may turn out to be substantially less than trying to replicate the same effects in hotels and convention centers.
• Suppliers and customers are also looking for the best deals, and a cruise meeting is a sort of concession for them that might keep contacts happy while they still pay the same price. It may all be a big tax write-off anyhow, so why not consider taking this particular ball and running with it?

Not everyone in the office can get the big promotion and the corner office, but that does not mean that there are no other rewards to dole out to encourage performance and loyalty. In fact, some of those rewards can be tax deductible while simultaneously offering an immediate and direct benefit to the company, such as incentive travel where meetings or other events are part of the plan. Here’s how it works:

• Corporate travel and meetings are very common, but usually the top few people in any department get to go. If a new promotion has been handed out, consider letting the runners up to the position go as sort of a second-place prize. This shows them that even though they may have come so close to getting that coveted promotion, that they are not truly that far away. Special perks are still available, and Joe’s corner office as much as perk as it is a ball and chain.
•  It is usually best not to announce the travel meetings or travel events as a secondary prize before any decision making is done regarding who gets which promotion. Instead, try approaching the proposition of meeting travel as a conically prize as a way to reward those that try so hard to please and perform their duties with diligence. Loyalty and hard work deserve rewards, and those rewards are even better when they help smooth over potentially ruffled feathers while still putting the needs of business first.

Any company considering leveraging incentive travel effectively needs a quick crash course in psychology. This is true whether the recipient is an employee, client, partner, supplier, or even a friend in the government. Psychologists refer to the rule of reciprocity when talking about gifts that are given without any strings attached, and that is arguably the best way to offer incentive travel. Don’t believe it? Read on…

Psychologists and sociologists agree that societies revolve around the rule of reciprocity, which states that a recipient of a gift is effectively indebted to the giver. One good turn deserves another, or so they say. This rule is ingrained so deeply in our minds that it is impossible to get out. Don’t believe it? Think of how Hare Krishinas make their money, and realize that they have hundreds of properties and centers throughout the country, and thousands throughout the world all funded on donations given to people that are generally regarded as annoying. How did they become so wealthy despite being nearly universally avoided and disliked as beggars? It is because they offer flowers or trinkets before asking for donations.

This same force can work for companies that offer no-strings attached incentive travel. Workers will feel indebted and become more loyal and productive, partners may start offering better deals, that friend in the government may be willing to repay the favor someday. Generosity has its perks, so be sure to make travel incentive a no-strings attached deal for the best results, even if it seems counterintuitive.

Group cruise planners may seem like the life of the party, but they can also be overstressed and overworked. The job isn’t as easy as it looks, it involves a lot of planning and it seems as if everyone else on the whole boat gets to have fun but the group cruise planner! A little common sense would suggest that there might be an opportunity to make friends and reap rewards, so here is some advice on how to turn a group cruise planner into a cohort:

• Let them know how much you admire their dedication – A little appreciation goes a long ways in so many cases, yet it is one of the last things that people do. Someone who can keep work and play separate day in and day out is indeed praiseworthy , especially when the two blend together so well.
• Offer something in return – If a cruise planner is ever in your city, perhaps between cruises, offer them a tour of your corporate facilities. It probably won’t cost much, especially if tours are already available, and it could certainly help build bridges that could prove valuable in future cruises.
• Offer concise solutions, not elaborate problems – Remember that group cruise planners are under a lot of pressure to get around a million-and-a-half things done in the time it takes most people to accomplish just a handful of tasks. If you have concise problems and solutions instead of long-winded problems, you are a big step towards making a new friend.

Amidst all the logistics of planning a meeting, it’s easy to forget the impact the start and end has on the meeting as a whole. Below are a few simple tips you can use while planning to make sure your next meeting is as successful as it can be.

To ensure the meeting begins on time and participants have the needed resources to start immediately, you can:

• Develop an agenda a week in advance and send it to participants.
• Ask participants to review the agenda and encourage them to add anything missing so all key items can be addressed.
• Confirm the meeting’s time and location with participants the day before.
• Establish a firm start and end time so everyone gets down to business faster and knows when to wrap everything up.
• Choose an unusual time like 2:05 to improve punctuality.

The ending of a meeting is also very important, because it’s the way a meeting concludes that solidifies the ideas offered and decisions made during the discussion, which leaves participants feeling productive and satisfied. Here are some things you can do:

• Establish clear wrap-up procedures including a conclusion and summarization of the items discussed.
• Have a timekeeper that signals the time a few minutes before the end.
• Set a deadline for reporting back and follow-up.

Seven Ways to Increase Event Attendance RIGHT NOW with a Fully-automated System:

1. Send email invitations in addition to snail mail.
Due to the costs and hassles of mail, increasing invitation frequency is not economical. With broadcast email you can schedule perfectly timed invitations to go out in sequence. Giving you more opportunity to attract registrants. An automated system automatically emails your registrants whenever you want it to.

2. Receive commitments quickly.
No licking envelopes or searching for stamps is required by your potential registrants when you include a direct link to your registration form from your email invitation.

3. Automatically notify people who abandon registration.
Ever wonder how many people start their registration but don't follow through? Well, with an automated system, you can not only be notified when this happens, but create an email that automatically gets sent to them when they abandon the process, recapturing 20-25% of these fence-sitters directly from the email.

4. Communicate with people who haven’t RSVP’d.
Some people need several prompts or reminders of an upcoming event before they finally register. Schedule subsequent invitations to go out automatically and on the days you select to those on your list that have not yet registered.

5. Automate confirmation emails to increase ‘word-of-mouth’ advertising.
Statistics show that you can increase your word-of-mouth registration by including a "Refer-a-Friend" link in your confirmation emails. You can even give them suggested verbiage to send on about your event right in the body of the email. Automated systems make it easy to get referrals, giving you additional registrants.

6. Decrease no-shows with reminder emails.
We have heard of event planners that see a 90% attendance rate after sending a reminder email when their previous no show rate was as high as 35%. An automatically generated reminder email is a great place to send final event details to your attendees.

7. Keep registrants informed with automatic wait list emails.
A wait list without coordination headaches is possible in a system with automated wait listing. When a spot opens up, an email is automatically sent to the next person on the waiting list. They can confirm and pay, or decline and the process will repeat – automatically – effortlessly keeping your event at capacity.

With a fully-integrated online registration system, you can get an easy to use broadcast email system that will increase your sign ups by 25% or more.

Incentive travel is an wonderful way for a company to not only show top-performing employees their appreciation, but to provide them with the motivation they need to continue to be at the top of their game. When organizations are considering planning incentive travel, there are numerous destinations from which to choose. Whether the destination is close to home or across the ocean, it is important that the travel incentive spark the interest of the organization's employees. If employees are not interested in the travel itinerary or destination, the motivational aspect of the trip will be moot and productivity may be stifled. Increasing productivity is an important factor.

While these land venues such as hotels and resorts can be quite interesting and are often located in desirable cities, employees may not find these types of meeting venues as attractive as other types of incentive travel. One type of incentive travel that is becoming popular is incentive cruises. An incentive cruise allows organizations to hold meetings at sea while treating their employees to tropical, exotic, and far away destinations. Incentive cruises provide employees with a serene setting to think outside the box which can lead to increased productivity. Increased productivity and paradise? It can happen with an incentive cruise.

Oftentimes, businesses overlook the small things when trying to determine what type of incentives will work best with their employees. For meetings that do not require travel to some exotic destination or if a budget simply will now allow travel at the present time, there are other ways to reward employees and express appreciation. One of the most overlooked ways in which to show employees how much their work is appreciated and to provide motivation for continued dedication is food. Businesses that select food as one of their incentives need to ensure they plan the incentive meals properly.

Providing food as an incentive or reward can keep a business' costs low if planned properly. While catering is ideal if a business' budget permits, the business can purchase and serve the food themselves. Businesses may want to plan to serve either breakfast or lunch to employees before or after a meeting. Breakfast foods such as juice, coffee, muffins, doughnuts, and bagels are staples. A business could have a lunch delivered, such as hot sandwiches or pizza, and give employees the opportunity to relax while having lunch. Incentives do not always have to be grand gestures or expensive trips. Sometimes the small things can say thanks in a significant way.

When companies choose a hotel or resort located in an urban area for their incentive travel, there are a variety of places for travel participants to dine, shop, and be entertained. However, the logistics of getting everyone to the locations they desire to be can be quite hectic and expensive. Travel participants may not take full advantage of the incentive travel simple because traveling between locations is simply too perplexing. When companies choose an incentive cruise for their employees, these problems can be avoided. Because shopping, dining, and entertainment is all located on the ship, many of the logistical nightmares associated with land venues can be circumvented.

On board a ship charter, there a number of dining, shopping, and entertainment options. From gourmet to buffet, participants can enjoy a variety of delicious cuisines. Cruise ships even offer pizza on a 24/7 basis. In addition to numerous types of palatable fare, a ship charter offers exceptional shopping adventures. Items found on most cruise ships include things such as clothing and apparel, jewelery and watches, perfumes, and even candy. If cruise event participants think that dining and shopping opportunities are infinite, they will be equally impressed with the number of entertainment options available on-board the ship charter.

When companies contact a meeting planner to assist them with incentive travel, there are several things that the meeting planner must know to ensure a successful trip. Many times, the company has not even considered some of the most basic elements that the meeting planner needs to plan incentive travel. In order to plan an incentive program that will right for the company, the company and the meeting planner need to know the ultimate goals of the incentive travel as well as the company budget. Companies usually have an idea of their budget, but concrete goals are sometimes lacking. Knowing these goals will be essential to incentive travel planning. Once these crucial details are determined, a meeting planner can begin designing and preparing an incentive travel itinerary.

After goals and budget have been established, a meeting planner will make a recommendation regarding the location of the event. Once the location has been approved and confirmed, a meeting planner will be responsible for negotiating a competitive travel package for the company. When a satisfactory package has been secured, a meeting planner will then begin planning events based on the company's incentive travel goals. A meeting planner will assist the company in facilitating all aspects of the trip.