If you have your own planning business and have suffered over the summer, you’re in good company. Almost every business has reported less business. Even though things are picking up for most people at least to a small degree, things may have changed permanently for planners. You might have to change your methods, advertising, and even your day-to-day business activities to stay lean but productive.

However, one of the best things you can do for yourself–and your clients–is stay positive. Of course you have heard that all summer long. But there is a reason for this you may not have heard from anyone else. Besides keeping yourself emotionally and mentally healthy, it helps you keep your customers. Read the rest of this entry »