Incentive travel has proven to be a very important and cost effective way to motivate entire groups of people, but many people have shied away from incentive cruises because of the perception that cruises are simply too expensive. If this sounds like you then go grab an accountant and crunch some numbers and you will probably find that it is almost impossible to beat a cruise once everything is considered properly. Here’s what you need to look at:
• Cruises are generally all-inclusive, a fact that means less time is spent planning. How many hours of company time can be saved by not planning everything? Add them up and add them to the scales of financial feasibility.
• A cruise gives people the chance to relax 24/7 from the time they arrive until the time they depart. Put a dollar value on the relaxation factor and add that to the equation.
• Since cruises are almost uniformly all inclusive, there is no risk of issuing a company credit card nor is there a problem to be had when the recipient(s) discover that they should have brought cash along with them and feel that the ‘gift’ is now costing them money.
• The value attached to an employee, partner, supplier, or other person that is singing your praises to their colleagues versus the cost of advertising to those people in the same manner. Nothing beats word of mouth advertising for a reason, and cruise incentives are extremely cost effective even if only measured in this one way.

Today everyone is pinching pennies, and for good reason; the economic crisis has been frightening. Anyone who isn’t at least a little worried isn’t paying attention. That said, it seems that it is possible to be too careful. One of those ways most meeting planners have already seen–companies are canceling meetings by the score, and others are going to teleconferencing and web meetings. While VoIP technology has made it possible to hold meetings more cheaply overall, it also costs in the long run. The values of “face time” are numerous.

The Risk of Impersonal Contact

Although email and other automated communications can save time and money, it also creates a barrier to more humanistic contact. Everyone has known someone who was misunderstood because of an email and created tension and disagreements–what a waste of company time! Meeting the people you email with keeps the humanity in conversations, and helps keep civility in them as well. People are a little less quick on their hot button when they can put a face with an email handle. Read the rest of this entry »