Whether you are planning a day-long corporate event or an event that takes place over a number of days, you will more than likely be asked to schedule some sort of entertainment into the itinerary. In the case of multi-day events, you will need to consider activities and entertainment options for several different time slots, since naturally there will be downtime between meetings or at the end of the day. While scheduling organized outings, entertainers, social functions or other entertainment options will certainly be necessary, you may want to consider interspersing planned activities and free time during periods of downtime throughout your event.
There are a number of advantages associated with designating certain days or evenings as free time to allow the attendees to plan their own activities. The most obvious and significant advantage is the money that will be saved, followed closely by the fact that allowing for free time means fewer events for you to plan, which makes your job easier. Experiencing significant cost savings and having less planning to do is reason enough to schedule in free time; however, there are also additional benefits of opting for self-styled entertainment options.
Scheduling in free time is sure to please attendees who would rather explore the city, go out for a drink or retreat to their rooms after a long day of meetings. It also allows you to avoid risking folks not showing up due to lack of appeal or simply being too tired after the day’s activities.
Finding fun, interesting entertainment options is often the most enjoyable part of planning corporate events; however, once you have exhausted your list of local entertainers and spent the majority of your entertainment budget on one or two well-known acts, it can sometimes be a challenge to come up with additional entertainment options that will appeal to your attendees. Most people enjoy comedy acts and it is always a plus if you can provide an evening of relaxation and laughter to your participants, making booking a comedian an enticing option.
The thing about booking a comedy act is that it can go really well, or very wrong – and the outcome can directly affect your reputation. If it goes well, people will be talking about your event long after it concludes and attendees will remember that you provided a lighthearted evening of entertainment that was thoroughly enjoyable. If it goes wrong, they will also be talking about it – and you – long after the event is over, but the things they will be saying will not be nearly as flattering.
You can avoid a not-so-comedic disaster by taking the time to thoroughly vet potential comedians before booking them for your event. To do this, you can look for reviews online, inquire about how many corporate events they have done and either attend one of their shows, or request a DVD of their show if they are not local.
There are two driving forces behind the push for stay-cations: the current economic crisis and the green movement. As individuals and families are feeling the pressure of financial hardships and increasing numbers of people are committing to lowering the impact their lifestyles have on the environment, the world of vacations and travel is changing. More and more people are opting for cost-effective day excursions or nearby travel destinations that require less transportation and inflict less damage on the environment, while still being filled with fun activities and opportunities to make lasting memories. This new form of vacations is being called stay-cations by some, and companies are beginning to jump on the bandwagon to apply this idea to their incentive travel programs and corporate events.
The benefits for companies that opt for incentive travel destinations and corporate event locations that are nearby include significant cost savings, particularly in regards to transportation costs, and a positive public image that shows a commitment to limiting your company’s carbon footprint. Both of these can be very enticing and are often enough to convince a company to bypass exotic locations and opt for staying close to home. This can certainly help a planner keep things under budget, but it also puts additional pressure on the incentive travel or event planner to come up with an enticing nearby destination and appealing entertainment options that will please participants who may be accustomed to boarding a plane and heading to an exotic locale.
Cruises have always had an air of luxury of extravagance, dating back to when the first cruise lines began to offer elegant vacation options, rather than simply providing seafaring voyages for transportation purposes. While most people still consider a cruise a luxury experience, present day cruises are actually quite cost-effective and convenient for incentive travel packages, meetings at sea, conferences and trade shows, and other corporate events.
Aside from the cost savings and easy of planning that cruises provide, here are ten additional advantages of choosing a cruise for your next event or travel award:
1. Cruises offer personalized, attentive service, which enhances participants’ experience. 2. Cruises offer inclusive packages that assist planners in sticking to the defined travel budget. 3. Cruises provide a fulfilling, exciting travel experience for employees at a variety of income levels. 4. This exciting travel option is highly motivating for staff and encourages increased performance. 5. The self-contained environment makes event planning easy and convenient. 6. Planners can offer their participants multiple destinations with no additional effort. 7. Sharing an exciting travel experience is ideal for teambuilding. 8. Cruises offer all of the luxuries of resort hotels with the added value of foreign destinations. 9. Entertainment options abound, providing participants with plenty of activity options that the planner does not have to organize. 10. A contained environment ensures that more attendees will show up to onboard meetings and events.
Incentive travel planners are well aware of the many reasons they must keep a watchful eye on the costs associated with incentive travel programs. The company paying the travel expenses will naturally require a detailed list of expenditures and will have a budget that you must stay within, as well as greatly appreciating your efforts put towards saving money without losing quality. However, with all of this emphasis placed on how much incentive travel packages will cost the company, it can be easy to overlook the expenses that the participants will incur.
In some cases, this may be an insignificant detail that does not affect the participants’ ability to enjoy their travel award to the fullest, but for some incentive travel winners, the costs involved may prohibit them from taking full advantage of this opportunity – or from participating at all. It is one thing to arrange a luxury vacation for well-compensated executives who can afford to indulge in room service for every meal at high-end resorts, but it is quite another to arrange a satisfying travel package for hardworking salespeople or staff members who may not have high salaries.
Incentive travel planners should keep this in mind when selecting destinations and would do well to do a bit of basic research on area prices to ensure that affordable meals and entertainment options are available.
You do not have to make every meal a stylishly themed function when planning your next corporate meeting or incentive travel package, but there should always be at least one fun food function, and possibly more. Of course, creating a memorable meal takes more time, effort and money, but it is well worth it to ensure that your attendees will be talking about your event for months or years to come.
Even if you are working with a slim budget, or have many other planning components that require your focus, you can plan a themed function with ease and for less by working with your venue using these three tips:
As you well know, many clients need their meeting planners to pay particular attention to expenses these days. With tighter budgets and fewer event planning dollars, meeting planners must get creative in order to meet and exceed their clients’ expectations while keeping a close eye on expenditures.
With current and potential clients concerned about budgets, it is also just a good all around idea to find creative ways to keep costs down, which will certainly get people talking about you and how you can plan a stellar event for a fraction of the expected cost.
When it comes to saving money on event entertainment, you don’t have to rely only on low-budget acts or free attractions. For cost-saving ways to entertain your attendees, simply follow these five tips:
1. Look for group discounts on tickets to local museums and attractions. 2. Seek out entertainers who will be performing in the same city during your event. Oftentimes, entertainers are happy to add another gig to their schedule for a discounted price. 3. Plan your meeting in a city that offers numerous entertainment options within close proximity to your meeting location. This way, you can simply schedule free time and allow the attendees to entertain themselves. 4. Contact local entertainers or the music department of a local college or university to find low-cost options. 5. Many museums and similar attractions include monthly free admission days. Check local events calendars to see if these days coincide with your event.
