If you plan meetings and events for the SMERF (social, military, educational, religious, fraternal) market, you may want to consider adding self-catering accommodation options to the lodgings available for your events. While this is clearly a non-issue if your meeting or event is taking place on a cruise ship or if you are hosting your event at a hotel and offering on-site lodgings, this can be a rather appealing option for other situations. For example, if you are planning a meeting to be held at a community hall or a conference at a convention center, you may want to consider adding self-catering options to the list of lodging possibilities for out-of-town attendees.

One of the main reasons for offering self-catering accommodations when working with the SMERF market is that this type of event participant is more likely to be traveling with their partner or family than other types of event attendees. Accommodations that have kitchen and laundry facilities can make the non-attending partner and other family members feel more at home and allows them to keep food and drinks readily available, rather than having to leave their lodgings every time they want a snack. This also allows your SMERF participants to enjoy the convenience and savings of dining in for some meals, if they prefer.

Seasite.com makes it easy for event planners to source and plan a cruise event. They provide search tools that help you identify the right ship, meeting space grids that show you how the ship fits your needs, and other great planning resources.

Team building is important for any company and is one of the best ways to ensure that you have a cohesive team that knows how to work together to meet company goals and create a productive, effective work environment. While it is important for staff members who work together in close proximity each day to get along well and know each other’s strengths, team building is particularly important for companies that operate from a number of sites. If these sites are located in different areas of the country or state, this becomes even more crucial for your success.

Large corporations with multiple sites can benefit from quarterly or annual team building experiences that take place in a central location. While bringing thousands of employees together in one location may not be a viable option for all companies, hosting a centrally located retreat that groups together staff members in each geographical location is an effective option that will prove beneficial to the overall health of your company. Firms with numerous staff members scattered around the country or around the globe may also want to consider virtual team building experiences using video conferencing technologies.

Of course, for small and mid-sized companies, in-person team building experiences will always be the most effective option and can even include simple exercises that are incorporated into regularly scheduled meetings or events.

Some meeting planners are dead set against ever serving alcohol at one of their events, while others think it is integral to certain social functions and see no issue with letting the liquor flow at certain events. There are pros and cons to the inclusion of alcohol, but it is largely accepted as an appropriate addition to events of a social nature, evening and weekend events, and a variety of other occasions.

Before adding alcohol to the offerings, it is important to check with your client to determine if there are any particular reasons that it should not be included. For example, there may be cultural or religious reasons why alcohol should not be served at all, or should not be served on certain days or at certain times. Additionally, some clients may fear that having alcohol at a work event will tarnish their image, and in some cases they might be right. The public can be rather unforgiving when it comes to their perception of a company crossing the wrong line. When it comes to alcohol, they may see this as an unnecessary expense or as inappropriate, depending on the type of company hosting the event.

In general, including alcohol is not an issue – and will likely be expected, depending on the type of event – but it is always best to avoid making assumptions and ask your client directly.

Parallel to an overall cultural shift towards buying local and taking local vacations, many companies are also shifting towards planning meetings closer to their headquarters and forgoing high profile resorts and hotels. There are multiple reasons for meeting locally, as well as a number of benefits that may not be immediately recognizable, but can serve your client companies well. As a meeting planner, you need to be aware of this shift and anticipate the needs of your clients as they take steps to save money and time by moving their meeting locations closer to home.

Opting for more affordable options that offer a good value for their money, including well-equipped meeting facilities, necessary amenities and lower transportation costs, allows companies to hold meetings, complete trainings and achieve their goals while spending less time and money doing so. The time saved by hosting a meeting at a drive-to location allows more time for completing tasks and doing business, and assists companies to stay within their budget during difficult economic times. By selecting smaller, nearby cities that are within driving distance, companies can also significantly lower their travel expenses, making their meetings more cost-effective.

Meeting locally can also offer excellent image management opportunities by showing that the company is supporting local businesses and vendors, particularly if you make it a point to ensure local catering and other services are used whenever possible.

The world seems to be a bit darker and edgier than in the past and guest security should be taken seriously by the hotel hosting your next event. It’s shocking when untoward events take place in a hotel; guests book a room for comfort and convenience. Their security is simply taken for granted.

It never crossed Erin Andrew’s mind that her privacy would be invaded last September at the Nashville Marriott. The ESPN sportscaster was photographed with a cell phone through an altered hotel room peephole while she was changing. Other celebrities have been stalked or robbed while staying at quality hotels. Security procedures have become more stringent after the violation of Erin Andrew’s privacy.

You may not have a celebrity speaker at your event; however, the nature of the event might pose some security problems that need to be addressed. Preventative measures should be taken if your guest speaker is well known either to the public or in the industry. Book the speaker into his or her room using an alias.

Alert hotel personnel if anyone requests a room stating they are in your party, you must be notified immediately. Changes are the request is legitimate but it’s better to avert a problem than fix it.