Resources and Information for Corporate Meeting Planners
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Oct 25th, 2010 by
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Incentive travel has proven to be a very important and cost effective way to motivate entire groups of people, but many people have shied away from incentive cruises because of the perception that cruises are simply too expensive. If this sounds like you then go grab an accountant and crunch some numbers and you will probably find that it is almost impossible to beat a cruise once everything is considered properly. Here’s what you need to look at:
• Cruises are generally all-inclusive, a fact that means less time is spent planning. How many hours of company time can be saved by not planning everything? Add them up and add them to the scales of financial feasibility.
• A cruise gives people the chance to relax 24/7 from the time they arrive until the time they depart. Put a dollar value on the relaxation factor and add that to the equation.
• Since cruises are almost uniformly all inclusive, there is no risk of issuing a company credit card nor is there a problem to be had when the recipient(s) discover that they should have brought cash along with them and feel that the ‘gift’ is now costing them money.
• The value attached to an employee, partner, supplier, or other person that is singing your praises to their colleagues versus the cost of advertising to those people in the same manner. Nothing beats word of mouth advertising for a reason, and cruise incentives are extremely cost effective even if only measured in this one way.
Choosing an incentive cruise for a company's corporate incentive travel program can be a very exciting venture. With all inclusive services and many exotic destinations from which to choose, employees will be motivated to earn their place on the cruise ship. Planning an incentive cruise should not be undertaken at the last minutes. While last minute planning will not make a ship charter impossible, advance planning can ensure enough space for all eligible cruise participants. Advance planning can also help companies make certain that they get the best rates. A meeting planner can offer these tips for successful incentive cruise planning:
1. Booking the cruise – the sooner the cruise is planned, the better. In this way, companies may have their choice of things such as cruise lines and ships. They may also have their choice of itinerary as well.
2. Choosing an itinerary – having an idea of preferred destinations will be most helpful. In addition, companies will also need to consider the length of the cruise. Cruise length often helps determine cruise destination.
3. Choosing a ship – companies need to ensure the ship they choose can easily accommodate their employees. Choosing a ship that is not too big or too small will be essential.
An incentive cruise can be an excellent way to reward top performers, motivate employees, and save money on travel costs. With typical land based meetings, companies will incur expenses for things such as accommodations, airfare, meals, entertainment, and meeting services. All of these expenses, when paid for separately, can be quite costly. Because company budgets may be more restricted now than they were in the past, incentive travel may not even be on a company's radar. However, it is very important that companies do not suspend incentive travel du to finances. A meeting planner can help companies plan incentive travel, such as a ship charter, that will be enjoyable and affordable.
There are many services that are typically included on an incentive cruise that make meetings at sea ideal. Inclusive services that make an incentive cruise unique include things such as: complimentary room services and in-room movies, round trip airfare and transfers, all meals including snacks and a midnight buffet, production shows, cocktail receptions, and other types of special shows. Cruise shops also provide things such as basic audio/visual equipment, computer equipment, and choice of meeting rooms that may include theater seating as well as light and sound. Meeting planners can assist companies with incentive travel such as ship charters.
There are several things that must be taken into consideration when traveling with a group: hotel, restaurants, meeting rooms, equipment, activities, entertainment, and many, many other assorted details. Planning group travel can quickly become a nightmare as costs begin to stack up and overwhelm many companies meager travel budgets. Making cuts to save money on trips such as these will result in less than stellar trip reviews from those in the group. This has the potential to damage employee morale and negatively effect productivity. Instead of planning an expensive trip on land, companies and organization should consider taking their group on an incentive cruise to the Bahamas.
With land travel, every aspect of the trip has to be planned on an individual basis. The hotel may not have a restaurant or have only one dining option. A separate meeting room may have to be secured, and all of the equipment needed may not be provided by the meeting facility. When the meeting is over, employees may not know where to find local entertainment or activities they would enjoy. Furthermore, employees have no real incentive to build camaraderie or spend time with one another outside of schedule meetings. Finding transportation for the group from the hotel to restaurants, activities, and meeting spaces can also be difficult.
Now consider a cruise. A cruise can be all inclusive, and meeting planners can customize the cruise to meet the needs of their clients. Compared to land travel, a customized cruise can save companies up to 40 percent. This is because meals, meeting rooms, equipment, activities, entertainment, and many other services are inclusive of the cruise fare. This means that taking a group cruise to the Bahamas can be less expensive than planning a trip on land. In addition, the Bahamas is a tropical, exotic destination that will be seen as exciting and adventurous. Because everything is included in a cruise, employees can band together and participate in activities as a group. This helps to build solidarity and cohesion among the company's top performers and management.
Taking a group on a cruise to the Bahamas is definitely more feasible that most companies realize. Instead of spending thousands of dollars on hotels and expensive restaurants, save money and book a custom cruise. A cruise to the Bahamas will be memorable, and it will give new employees an incentive to work harder and achieve greatness. Incentive travel programs are integral to the success of a company and retention of top talent. Incentive travel program such as a group cruise to the Bahamas is an excellent to draw top talent to a company, inspire success, and give the organization a distinct edge.
Flying can be a real hassle. Not only can flying be more trouble than it is worth, but it can also be very expensive. When businesses have to factor in the cost of round-trip airfare into their incentive travel budgets, they often find they have few resources available to plan exciting entertainment and dining options for travel participants. Because airfare often requires a large percentage of the travel budget, businesses are often faced with the task of making the remaining funds stretch as much as possible. When planning incentive travel, consider an incentive cruise as a reasonable, affordable, and thrilling option with no flying required.
While participants of an incentive cruise do have to get to port, a number of these ports are located within a five hour drive of many of the major cities. At least 50 percent of the population of the U.S. is within a 5 hour drive of a cruise ship's port. Since a ship charter can cost up to 40 percent less than a land venue, such as a hotel or resort, businesses will not have to worry about making their budgets stretch. Exciting incentive travel can be accomplished without having to pay for expensive airfare or deal with the headache of flying.
Because cruises exude luxury, many businesses mistakenly believe that incentive cruises are beyond their budgets. Many may not even consider a cruise event or ship charter as a business incentive due to the “cost” of the cruise. However, incentive cruises are really no different than other forms of business incentives. For example, the cost to secure accommodations for a group at a hotel can range significantly. Some hotels and resorts are much more expensive than others. This same concept applies to cruise events. When businesses opt for meetings at sea, the business can find a price point that will be right for them.
The type of cruise a businesses chooses should be based on the needs of the company as well as the participants. Businesses rewarding a few employees with a business incentive such as a ship charter may desire a more luxurious cruise, while businesses treated hundreds of employees to a cruise event may opt for a more basic cruise package. Not only can a cruise easily fit in the budget of almost any business, but an incentive cruise can be very motivating for employees. Even when businesses have a price point to meet, they should still consider an incentive cruise as a viable option.
Incentive travel is an wonderful way for a company to not only show top-performing employees their appreciation, but to provide them with the motivation they need to continue to be at the top of their game. When organizations are considering planning incentive travel, there are numerous destinations from which to choose. Whether the destination is close to home or across the ocean, it is important that the travel incentive spark the interest of the organization's employees. If employees are not interested in the travel itinerary or destination, the motivational aspect of the trip will be moot and productivity may be stifled. Increasing productivity is an important factor.
While these land venues such as hotels and resorts can be quite interesting and are often located in desirable cities, employees may not find these types of meeting venues as attractive as other types of incentive travel. One type of incentive travel that is becoming popular is incentive cruises. An incentive cruise allows organizations to hold meetings at sea while treating their employees to tropical, exotic, and far away destinations. Incentive cruises provide employees with a serene setting to think outside the box which can lead to increased productivity. Increased productivity and paradise? It can happen with an incentive cruise.
When group cruise planning, a bigger cruise ship is not always better. While larger ships can be extremely advantageous, for some groups a more intimate setting on a smaller charter ship is preferable. Even though some charter ships may be smaller, these ships still feel spacious and very accommodating. By choosing a smaller ship for an incentive cruise, businesses can create a more personalized experience for cruise event participants. Smaller charter ships still offer amenities such as sizable conference rooms, fitness facilities, lounges, panoramic ocean views, and spas. By choosing a smaller ship for an incentive cruise, participants will not miss a thing.
One of the most significant advantages of smaller charter ships is their ability to dock in destinations that are not oft-visited. In many cases, these ships can dock in exotic destinations not available to larger cruise ships. Cruise event participants may be greatly motivated by corporate travel that is out of the ordinary. Visiting exotic destinations on a ship charter that feels intimate but roomy will likely be high on the list of participants' preferences. While this type of cruise may seem like it would be more expensive than a larger cruise ship or land venue, businesses may be surprised at their affordability.
When companies choose a hotel or resort located in an urban area for their incentive travel, there are a variety of places for travel participants to dine, shop, and be entertained. However, the logistics of getting everyone to the locations they desire to be can be quite hectic and expensive. Travel participants may not take full advantage of the incentive travel simple because traveling between locations is simply too perplexing. When companies choose an incentive cruise for their employees, these problems can be avoided. Because shopping, dining, and entertainment is all located on the ship, many of the logistical nightmares associated with land venues can be circumvented.
On board a ship charter, there a number of dining, shopping, and entertainment options. From gourmet to buffet, participants can enjoy a variety of delicious cuisines. Cruise ships even offer pizza on a 24/7 basis. In addition to numerous types of palatable fare, a ship charter offers exceptional shopping adventures. Items found on most cruise ships include things such as clothing and apparel, jewelery and watches, perfumes, and even candy. If cruise event participants think that dining and shopping opportunities are infinite, they will be equally impressed with the number of entertainment options available on-board the ship charter.
Incentive travel can be quite successful for companies if it is used and planned responsibly. One of the greatest misconceptions about incentive travel is that it is used to reward “good” work. Fortunately, most competent and conscientious adults do not require incentives to simply do their job and do it well. Incentives, if used properly, can induce more than good work in employees. It can actually foster new behavior, which can help a company rise above and beyond their current levels of productivity. Of course, travel incentives must be something in which employees will be interested, and that is why companies should consider cruise events as travel incentives.
A ship charter can provide a completely different environment that may be conducive to creative thinking. Instead of mulling over old ideas and rehashing failed plans, an incentive cruise may be just what employees need to get a fresh perspective. A fresh perspective can lead to the new behavior that companies need and cherish. Meetings at sea could open a world of possibilities as employees explore exotic destinations and escape the daily grind. Seeing the world with new eyes on an incentive cruise, employees may gain a sense of understanding they did not have beforehand.